
Meet Jack Florish
Jack Florish is a technology-based artist working across interactive systems, generative media, and participatory installation. His practice explores how identity is constructed and destabilised within digital environments.
​
Drawing on video game logic, network culture, and real-time feedback systems, Florish creates immersive installations in which audience interaction directly shapes the work. Using tools such as Arduino, TouchDesigner, and AI-generated imagery, he builds responsive environments that examine control, recognition, and the desire for connection within technologically structured spaces.
​
By positioning the viewer as an active agent inside these systems, his work exposes the unstable boundary between personal agency and system-driven behaviour.
Jack is a member of FUBAR Collective.

Exhibitions
Selected Exhibitions
2026
“Connection Established: Digital Folklore and Web Craft”, The Photographers' Gallery, London
(Machine Learning zine included)
EXI (Group Exhibition), Crypt Gallery, London
2025
EXI (Group Exhibition), Crypt Gallery, London
2024
“Stairing Up”, Tower Gallery, London
Shipton Street Gallery, London
“SPECTACLE”, BOTH Gallery, London
2023
“Soft Air”, Filet Gallery, London
(Curated by Alexis Harding)
FUBAR Collective Exhibitions
2021
“The Absurd”, London
(Curated by FUBAR Collective)
2020
“Coronapocalypse”, London
(Curated by FUBAR Collective)
​
2019
FUBAR Exhibition, London
(Curated by FUBAR Collective)
Early Exhibitions & Projects
2018
MA Fine Art Degree Show, University of East London, London
2017
“Zines of the World”, Truman Brewery, London (with FUBAR Collective)
Residency, Clipper House, Trinity Buoy Wharf, London
MA Fine Art Exhibition, AVA Gallery, London
2016
“Zines of the World”, TIFF Festival, Poland (with FUBAR Collective)
PhotoMasters, Truman Brewery, London
2015
“Zines of the World”, Doomed Gallery, London (with FUBAR Collective)
The Other Art Fair, Victoria House, London
2014
Parallax Art Fair, Chelsea Town Hall, London
“Used Boots and Panties”, Cultivate Evolved, London
Guest Space, Cultivate Evolved, London
“The Curated Ego: What Makes a Good Selfie?”, National Portrait Gallery, London
2013
Saatchi Screen, Saatchi Gallery, London
2012
“On The Wall”, Redchurch Gallery, London
2011
“Back In 10 Minutes”, Free Range Art & Design Show, London
2010
London Photomonth Photofair, Spitalfields Market, London
​
Education
MA Fine Art, University of East London, 2016–2018
BA (Hons) Photography (First Class), University of East London, 2012
​
Contact
Jack Florish
Artist
Please contact me by either email or Instagram!
Email: jflorish@icloud.com
Insta: @jackflorish